The Brett Andrews Radio Show

The Brett Andrews Radio Show

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Remember That Creepy 1984 Apple Commercial?

It was 37 years ago that, during the third quarter of Super Bowl XVIII, Apple Computers set out to introduce the Macintosh personal computer for the first time. The commercial was directed by Ridley Scott and the creepiness factor of this thing nearly derailed the entire company. It was a futuristic, militaristic, "big brother" and nobody was really quite sure what to make of it.

In retrospect, obviously this super strange spot didn't kill off Apple since most people in the world now walk around with an Apple computer in their pocket, but at the time, it was not at all well received and actually never aired as a commercial again after that day.

Photo: Getty


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